Baidu announced its new “Drizzle Algorithm” (Xiyu, 细雨算法) recently, which has been launched in the middle of July.
Drizzle is used to tackle “title cheating” including fake official websites and keyword stuffing in page titles, as well as frequent embedding of contact information in body texts.
This is another algorithm update against “keyword stuffing” in titles apart from “Breeze” released in September 2017.
